- October 3, 2019
- Posted by: OIA Admin
- Category: Industry News, Member News
This Autumn, KEEN Footwear were excited to work with ethical Himalayan brand Sherpa for a unique collaboration, the Innate LTD project. Values are woven into the soul of this scheme, but in sum fifteen Euros from the sale of every pair of these stunning travel boots will be donated to the charity Room to Read®, an organisation that seeks to transform the lives of millions of children in developing countries by focusing on literacy and gender equality in education.
With funds allocated to Room to Read’s literacy program in the Himalayan region and the Tarai flatlands, KEEN aspire to help transform the lives of children across Nepal by contributing to be a catalyst for change in the educational landscape in this Country. The proceeds of the sale of approximately three pairs of KEEN Innate x Sherpa Adventure Gear shoes will enable one child to read and write for a year and the sales of twenty-five pairs will fund a child to be supported through secondary school for an entire year.
KEEN and Sherpa Adventure Gear seek to unlock a better future for Nepalese children, with an ultimate goal of teaching 1000 children to read and write for one year. A full press release with more details follows.
As part of the project, KEEN has just returned from visiting the Room to Read® School in Nuwakot, Nepal, with award-winning photographer and conservationist Jasper Doest, where they have been engaging in learning activities and getting to know some of the students and local community who will benefit from this scheme. This visit has been captured in a series of photo journals and compelling short video documentaries.
About the KEEN & Sherpa Collaboration
Following the debut of their Innate travel shoe in Spring 19, KEEN is proud to join forces with esteemed travel apparel brand Sherpa Adventure Gear, putting principles into motion as they present a new edition for FW19, the KEEN Innate x Sherpa. With both brands sharing an affinity to take action, give back and create a better future for communities in a meaningful and immediate way, values are woven into the soul of this unique collaboration, with €15 being donated from the sale of every shoe to charity Room to Read®.
Room to Read seeks to transform the lives of millions of children in developing countries by focusing on literacy and gender equality in education. Working in collaboration with local communities, partner organizations and governments, we develop literacy skills and a habit of reading among primary school children, and support girls to complete secondary school with the relevant life skills to succeed in school and beyond.
The proceeds of the sale of approximately three pairs of KEEN Innate x Sherpa Adventure Gear shoes will enable one child to read and write for a year and the sales of twenty-five pairs will fund a child to be supported through secondary school for an entire year. Fans of both KEEN and Sherpa Adventure Gear seek brands who support their ethics and this benevolent scheme allows these consumers to make a difference with their purchase, supporting some of the world’s most disadvantaged children in a way which is both immediately impactful and also enduring.
Through this scheme which supports the Room to Read® literacy program, KEEN and Sherpa Adventure Gear seek to unlock a better future for Nepalese children, with an ultimate goal of teaching 1000 children to read and write for one year.
Featuring a distinctive endless knot embossed into the upper and subtle signature Nepalese flag detail to the heel loop, this stylish boot pays homage to the Sherpa climbers and unsung heroes of the Himalayas. Constructed in premium, environmentally preferred Better Leather from a Leather Working Group (LWG) tannery, a PFC free Durable Water Repellent system and featuring Eco Odor Control, the KEEN Innatex Sherpa Adventure Gear looks good, feels good and does good. A PU midsole provides lightweight durability whilst KEEN’s trusted S3 technology and stability shank delivers reliable suspension and support when negotiating varied terrains.
A KEEN.DRY waterproof, breathable membrane gives all seasons protection, with an EVA footbed providing step-in comfort and superb arch support. Ready to explore any destination, a KEEN.ALL-TERRAIN outsole offers rugged traction, with KEEN’s secure fit lace system with robust aluminium eyelets ensuring a precise and supportive feel. The KEEN Innate x Sherpa Adventure Gear will be available from www.keenfootwear.com and selected retail partners across Europe from September 2019 priced at £140.