Joanne BlackOIA Vice Chair

Joanne joined the OIA Board in November 2015 and became Vice Chair in March 2017.

Joanne joined Regatta, the family business, in 1990, having earned her stripes through her career as graduate trainee buyer and merchandiser with Burton Retail before moving to Hobbs Ltd in the late 1980’s as footwear and knitwear buyer. Innovation has always been at the heart of Joanne’s role.

As Craghoppers Buying Director, she and her team have introduced the best selling Kiwi trouser, the world first NosiLife range and more recently Recycled fleece to the market. These innovations have been key to Craghoppers’ success and its position as a leading international travel brand.

Joanne manages to mix a busy work life in Manchester with home life in London which she shares with her husband and two children.