Our Mission

WE ENGAGE:
THE OUTDOOR SECTION
  • Annual Conference
  • Online workshops and forums
  • Interactive informative website
  • Weekly Outdoor View newsletter
  • Trade & Consumer event partnerships
  • OTS Trade shows
  • Research – both direct and partnerships
WE PROMOTE:
THE OUTDOOR SECTION
  • The OIA promote the social, physical and mental health benefits of being active outdoors.
  • We act as a catalyst for partnerships
  • Support outdoor campaigns such as GetOutside and ItsGreatOutThere.
  • The values & interests of our members
WE REPRESENT:
THE OUTDOOR SECTION
  • OLA speak to government, political parties and politicians supporting Outdoor recreation and our vision.
  • From time to time we lobby on behalf of the sector
  • Working direct with Government and NGO’s
  • APPG & Political working groups
  • NGB’s, UKA, SRA, Sport England etc. partnerships
  • Represent the UK industry at International trade shows and to international trade bodies